Lay's GO SOCCER Jersey Giveaway Official Rules

THIS GIVEAWAY IS INTENDED FOR PLAY IN THE UNITED STATES ONLY AND WILL BE GOVERNED BY U.S. LAW. DO NOT ENTER UNLESS YOU ARE ELIGIBLE AND LOCATED IN THE UNITED STATES OR THE DISTRICT OF COLUMBIA AT THE TIME OF PARTICIPATION.

NO PURCHASE OR PAYMENT IS NECESSARY TO ENTER OR WIN. A PURCHASE OR PAYMENT OF ANY KIND DOES NOT INCREASE YOUR CHANCES OF WINNING. INTERNET ACCESS REQUIRED.

BY ENTERING, ENTRANT AGREES TO BE BOUND BY THESE OFFICIAL RULES AND THE DECISIONS OF THE SPONSOR, WHICH SHALL BE FINAL AND BINDING IN ALL RESPECTS. ALL DISPUTES WILL BE RESOLVED SOLELY BY BINDING ARBITRATION AND ENTRANTS WAIVE THE ABILITY TO BRING CLAIMS IN A CLASS ACTION FORMAT.

THIS giveaway IS IN NO WAY SPONSORED, ENDORSED, ADMINISTERED BY, OR ASSOCIATED WITH INSTAGRAM, TIKTOK, or X.

1. Eligibility

The Lay’s GO SOCCER Jersey Giveaway (“Giveaway”) is open only to legal residents of the fifty (50) United States and the District of Columbia who are eighteen (18) years of age or older as of date of entry (nineteen [19] or older if a resident of Alabama or Nebraska) with a valid U.S. driver’s license or government-issued photo ID at the time of entry (each, an “Entrant”). The following persons are not eligible to enter or win a prize: employees, contractors, officers and directors of Frito-Lay, Inc. (“Sponsor”), Realtime Media LLC (“Administrator”), and their respective parent companies, affiliates, subsidiaries, advertising, contest, fulfillment and marketing agencies involved in the administration, development, fulfillment and execution of this Giveaway (collectively, the “Giveaway Parties”), and their immediate family members (spouse, partner, parents, legal guardians, in-laws, grandparents, siblings, children and grandchildren and their respective spouses and/or “step” of each) and those living in the same household as such individuals (whether legally related or not who live in the same residence for at least three [3] months during the twelve-month period preceding the start date of the Giveaway). Void where prohibited by law. All federal, state, and local laws and regulations apply. By participating in the Giveaway, you unconditionally accept and agree to comply with and abide by these “Official Rules” and the decisions of Sponsor, including the interpretation of these Official Rules, administration of the Giveaway, selection of the winners, and Sponsor’s exercise of discretion, which will be final, non-appealable, and binding in all respects.

2. Timing

The Giveaway begins at 11:00 a.m. Central Time (“CT”) on December 5, 2025 and ends at 11:59 p.m. CT on July 17, 2026 (the “Giveaway Period”). The Giveaway Period is comprised of thirty-three (33) entry periods (each, an “Entry Period”) as set forth below:

Entry Period

Start Date (at 11:00 am. CT)

End Date (at 11:59 p.m. CT)

Random Drawing Date

12/5/2025

Every time a country is drawn during the Final Draw for FIFA World Cup 26™ (5 winners per country; 210 total winners)

Entry Period

Start Date (at 11:00 am. CT)

End Date (at 11:59 p.m. CT)

Random Drawing Date (5 winners per drawing)

12/12/2025

12/15/2025

12/19/2025

12/22/2025

12/26/2025

12/29/2025

1/2/2026

1/5/2026

1/9/2026

1/12/2026

1/16/2026

1/19/2026

1/23/2026

1/26/2026

1/30/2026

2/2/2026

2/6/2026

2/9/2026

2/13/2026

2/16/2026

2/20/2026

2/23/2026

2/27/2026

3/2/2026

3/6/2026

3/9/2026

3/13/2026

3/16/2026

3/20/2026

3/23/2026

3/27/2026

3/30/2026

4/3/2026

4/6/2026

4/10/2026

4/13/2026

4/17/2026

4/20/2026

4/24/2026

4/27/2026

5/1/2026

5/4/2026

5/8/2026

5/11/2026

5/15/2026

5/18/2026

5/22/2026

5/25/2026

5/29/2026

6/1/2026

6/5/2026

6/8/2026

6/12/2026

6/15/2026

6/19/2026

6/22/2026

6/26/2026

6/29/2026

7/3/2026

7/6/2026

7/10/2026

7/13/2026

7/17/2026

7/20/2026

Entries submitted in an Entry Period DO NOT carry forward into subsequent Entry Periods. The designated computer clock of the Sponsor is the official time-keeping device in the Giveaway.

3. How to Enter

To enter the Giveaway take the following steps:

Sign-in to your Instagram, TikTok, or X account (or create a free account if you do not already have one);
Become a follower of the @lays account on the applicable platform (“Sponsor’s Account”);
During an Entry Period, find the advertised Giveaway post from the Sponsor’s Account that promotes the current Entry Period of this Giveaway (each, a “Giveaway Post”), and post a comment in response to the prompt in the Giveaway Post (an “Entry”). Be sure your Instagram/TikTok/X account is set to public.

Your Entry must comply with the Content Guidelines set forth in Section 5 of these Official Rules.

By completing all the steps above, you will receive one (1) Entry into the applicable Entry Period, subject to the limit below. All Comments must be posted by 11:59 p.m. CT on the Friday of the Entry Period to be included in that Entry Period’s drawing.

You must remain a follower of the Sponsor’s Account for at least sixty (60) days after the Giveaway Period for winner notification purposes. NOTE: Sponsor may not receive Comments from users with “private” account settings (i.e., user has set their social account so that only people the user has approved can view their posts). Entries not received by Sponsor will not be entered into the Giveaway. By posting a comment to a Giveaway Post as set forth above, you are confirming your acceptance of and agreement to these Official Rules.

Note: To participate and enter this Giveaway you will need to create either an Instagram account, TikTok account, or X account, if you do not already have one. Creating an account on Instagram, TikTok, or X is free. By submitting your information and creating an account on any of the social platforms, you will be required to agree to such platform’s terms of service and privacy policy. If you do not agree to a platform’s terms of service and privacy notice, you cannot create an account or participate in this Giveaway via that method. If participating in the Giveaway via a mobile device, message and data rates may apply. Not all mobile telephone providers carry the service necessary to participate in this Giveaway. Entrants should consult their wireless provider’s pricing plans.

The Giveaway Parties are not responsible for technical difficulties of any kind, or for unavailability of any social platform or any service interruption.

Limit

One (1) Entry per person per Giveaway Post per social platform. Therefore, an entrant may receive three (3) total Entries per Entry Period by posting a Comment to the Entry Period’s Giveaway Post made on each platform – Instagram, TikTok, and X. Attempts made by the same individual to earn more than the stated number of entries by using multiple or false contact information, social platform accounts or otherwise may result in disqualification. Entries generated by artificial intelligence, script, computer programs, macro, programmed, robotic or other automated means are void and may be disqualified. Entries that are incomplete, illegible, corrupted, damaged, destroyed, forged, false, lost, late or misdirected, deceptive or otherwise not in compliance with the Official Rules may be disqualified from the Giveaway at Sponsor’s sole and absolute discretion. Those who do not follow all instructions, provide the required information in their Comment, or abide by these Official Rules or other instructions of Sponsor may be disqualified. Entries submitted by those who do not meet the eligibility requirements (including all requirements with respect to age and residence) are void.

Individuals are not permitted to share a social platform account. In the event of a dispute over the identity of an entrant, entry will be deemed submitted by the registered account holder of the social platform account that made such entry, provided that person is eligible. Any potential winner may be required to show proof of being the registered account holder. Registered account holder is defined as the person assigned to an email address by an Internet access provider, online service provider or other organization responsible for assigning email addresses. In the event that a dispute regarding the identity of the individual who submitted an entry cannot be resolved to Sponsor’s satisfaction, the affected entry will be deemed ineligible.

Entries must comply with these Official Rules and the posting guidelines and terms and conditions of each social platform, as applicable. In the event of a conflict between these Giveaway Official Rules and any social platform posting guidelines or terms and conditions, these Giveaway Official Rules shall govern.

4. Entry Guidelines

By entering, you acknowledge that Sponsor has no obligation to use or post any Entry you submit. By submitting an Entry, you agree that your submission is gratuitous and made without restriction, and will not place Sponsor under any obligation, and that Sponsor is free to disclose the ideas contained in the Entry on a non-confidential basis to anyone or otherwise use the ideas without any additional compensation to you. You acknowledge that, by acceptance of your submission, Sponsor does not waive any rights to use similar or related ideas previously known to Sponsor, or developed by its employees, or obtained from sources other than you. Sponsor reserves the right to, and may or may not, monitor/screen Entries. By submitting an Entry, you warrant and represent that it: (a) is your original work, (b) has not been previously published, (c) has not won previous awards, (d) does not infringe upon the copyrights, trademarks, rights of privacy, publicity or other intellectual property or other rights of any person or entity, (e) that you have obtained permission from a person whose name, likeness or image (if any) is used in the Entry, and (f) that publication of the Entry via various media including Web posting, will not infringe on the rights of any third-party rights. Each Entrant will indemnify and hold harmless Sponsor and Promotion Parties from any claims to the contrary. Any Entrant whose work includes likenesses of third parties or contains elements not owned by the Entrant (such as, but not limited to, depictions of persons, buildings, trademarks or logos [other than Sponsor’s]) must be able to provide legal releases for such use including Sponsor’s use of such Entry, in a form satisfactory to administrator, upon request, prior to awarding of a prize.

As determined by the Sponsor, in its sole discretion, Entries must meet the following guidelines: (a) Must comply with these Official Rules and any Terms of Service on the applicable social platform; (b) Cannot be sexually explicit or suggestive, unnecessarily violent or derogatory of any ethnic, racial, gender, religious, political, professional or age group, profane or pornographic, or contain nudity; (c) Cannot promote alcohol, marijuana, illegal drugs, tobacco, e-cigarettes, firearms/weapons (or the use of any of the foregoing), any activities that may appear unsafe or dangerous, or any particular political agenda or message; (d) Cannot be obscene or offensive, endorse any form of hate or hate group; (e) Cannot promote terrorist acts such as providing instructions on how to assemble bombs, grenades and other such weapons or provide instructional information about illegal activities; (f) Cannot defame, misrepresent or contain disparaging or slanderous remarks about Sponsor, its customers or its products, or other people, products or companies; (g) Cannot contain trademarks, logos or trade dress owned by others (except Sponsor’s trademarks, logos or trade dress), or advertise or promote any brand or product of any kind (except Sponsor’s products), without permission, or contain any personal identification, such as license plate numbers, personal names, email addresses or street addresses; (h) Cannot contain copyrighted materials owned by others (including photographs, sculptures, paintings and other works of art, stills, or images published on or in television, movies, the Internet or other media, except such materials owned by Sponsor) without permission; (i) Cannot contain background artwork, unless it is an original work of the entrant; (j) Cannot contain materials embodying the names, likenesses, photographs, or other indicia identifying any person, living or dead, other than the entrant, without permission; (k) Cannot communicate messages or images inconsistent with the positive images and/or goodwill to which Sponsor wishes to associate; and (l) Cannot depict, and cannot itself, be in violation of any law.

If you think that any Entry infringes your intellectual property rights, please follow the notification guidelines as stated herein. Frito Lay, Inc. investigates notices of alleged infringement and takes appropriate actions under the Digital Millennium Copyright Act, Title 17, United States Code, Section 512(c) ("DMCA"). Frito-Lay’s Designated Agent to receive notifications of claimed copyright infringement is: By Mail: Jeanette Zimmer, 7701 Legacy Drive, Mail Drop 3A-160F, Plano, Texas 75024. By Email: Jeanette.zimmer@pepisco.com. Your notice of claimed infringement must include the following information: (a) A physical or electronic signature of a person authorized to act on behalf of the copyright owner; (b) Identification of the copyrighted work claimed to have been infringed; (c) Identification of the material that is claimed to be infringing or to be the subject of the infringing activity, and that is to be removed or access to which is to be disabled, as well as information reasonably sufficient to permit us to locate the material; (d) Information reasonably sufficient to permit us to contact the copyright owner, such as an address, telephone number, and, if available, an electronic mail address; (e) A statement that you have a good faith belief that use of the material in the manner complained of is not authorized by the copyright owner, its agent, or applicable law; and (f) A statement that the information in the notification is accurate, and under penalty of perjury, that you are authorized to act on behalf of the copyright owner. For more details on the information required for valid notification, see 17 U.S.C. 512(c)(3). Under the DMCA, claimants who make misrepresentations concerning copyright infringement may be liable for damages incurred as a result of the removal or blocking of the material, court costs, and attorneys' fees.

ENTRIES POSTED TO ANY OF SPONSOR’S WEB SITES OR SOCIAL MEDIA SITES (IF ANY) WERE NOT EDITED BY SPONSOR AND ARE THE VIEWS/OPINIONS OF THE INDIVIDUAL ENTRANT AND DO NOT REFLECT THE VIEWS OF SPONSOR IN ANY MANNER. Any waiver of any obligation hereunder by Sponsor does not constitute a general waiver of any obligation to entrants. Sponsor reserves the right to waive the Giveaway entry requirements set forth herein in its reasonable discretion.

5. Giveaway Drawings

Entries will not be judged. On or about December 5, 2025 the Sponsor will conduct a random drawing to select five (5) potential winners for each of the forty-two (42) teams drawn during the Final Draw for FIFA World Cup 26™, for a total of two hundred ten (210) potential winners, from among all eligible entries received in accordance with these Official Rules for Entry Period 1. Then, on or about each of the Random Drawing Dates set forth in the chart above for all remaining Entry Periods, the Sponsor will conduct a random drawing to select five (5) potential winners from among all eligible entries received for the applicable Entry Period in accordance with these Official Rules.

6. Odds

Odds of winning a prize depend on the total number of eligible entries received across all three (3) social platforms for each Entry Period.

7. Winner Notification/Prize Claiming

Each potential winner will be notified by the Sponsor via direct message within three (3) days after the drawing. The Giveaway Parties are not responsible for and shall not be liable for incorrect, changed, or illegible contact information or for electronic communications that are undeliverable as a result of any form of active or passive filtering, or insufficient space in an entrant’s email or other account to receive messages. Giveaway Parties are not responsible for late, lost, intercepted, misdirected, or unsuccessful efforts to notify a potential winner. Notification is deemed to have occurred immediately upon sending the direct message. As part of the winner notification process, each potential winner will be required to complete and submit a prize redemption form (“Redemption Form”) within twenty-four (24) hours of Sponsor’s time stamp of notification, as a condition of receiving a prize. If a potential winner cannot be contacted within a reasonable time period or any notification is returned as undeliverable, if a potential winner fails or refuses to complete and submit the Redemption Form within the required time period, and/or if a potential winner is deemed ineligible or noncompliant, the potential winner will forfeit the prize and be disqualified, and an alternate winner will be selected from among all remaining eligible entries received for the applicable Entry Period, up to three (3) alternates, after which the prize will remain un-awarded. A potential winner becomes a “winner” only after verification of eligibility by Sponsor.

No more than the stated number of prizes will be awarded. If, for any reason, more bona fide winners come forward seeking to claim prizes in excess of the number of prizes set forth in these Official Rules, the winner(s) of the advertised number of prizes available may be selected in a random drawing from among all persons making purportedly valid claims for such prize(s). Inclusion in such drawing shall be each entrant’s sole and exclusive remedy under such circumstances.

8. Prizes/Prize Restrictions

Three Hundred Seventy (370) Prizes: Each prize is a custom Lay’s soccer jersey that includes country jersey flag patches and a Lay’s Classic Potato Chips 2.5oz bag. All details and sizes determined by Sponsor in its sole discretion. The approximate retail value (“ARV”) of each prize is $323. ARV may vary based on the qualifying countries participating in FIFA World Cup 26™ and the ARV of the individual jersey flag patches.

The total ARV of all 210 prizes available in Entry Period 1 is $67,830.

The total ARV of all 5 prizes available in each of Entry Periods 2 – 33 is $1,615 ($51,680 total for all 32 Entry Periods).

The total ARV of all prizes available in the Giveaway is $119,510.

Prizes are non-transferable, with no cash redemptions, equivalents, or substitutions except at Sponsor’s sole and absolute discretion. In the event that Sponsor is unable to provide a prize, the Sponsor may elect to provide winner with an alternate prize of comparable or greater value in its sole discretion. Prizes are awarded “AS IS” and without warranty of any kind, express or implied (including, without limitation, any implied warranty of merchantability or fitness for a particular purpose). Each winner will be solely responsible for all federal, state, and/or local taxes, and for any other fees or costs associated with the prize received. Unclaimed prizes will be forfeited. Prizes, if legitimately claimed, will be awarded. The Giveaway Parties are not responsible for and will not replace any lost, mutilated or stolen prize or any prize that is undeliverable or does not reach a winner because of an incorrect or changed address. Limit one (1) prize per person. Sponsor will attempt to fulfill all properly claimed prizes within approximately four (4) to eight (8) weeks after winner verification. Note that flag patches may arrive at different times due to qualifying country status in FIFA World Cup 26™.

9. General

Subject to applicable law, each winner hereby expressly grants to the Giveaway Parties and their respective successors, assigns, sublicensees and designees, the irrevocable right to use and publish his/her name, social handles, likeness (photographic or simulated), voice, biography and place of residence for all purposes, including, without limitation, advertising, marketing, promotional and publicity purposes in connection with this Giveaway (“Advertising”), in any and all media now or hereafter devised, worldwide, in perpetuity, without any form of notice, permission or any amount or kind of compensation, except for the awarding of the prize to the winner. All copyright, trademark or other intellectual property rights in such Advertising shall be owned by Sponsor and/or its licensors, and each winner hereby disclaims and waives any claim of right to such Advertising. Such Advertising shall be solely under the control of Sponsor and/or its licensors, and each winner hereby waives any claim of control over the Advertising content as well as any possible claims of misuse of winner’s name, likeness or voice under contract, tort or any other theory of law. The Giveaway Parties do not assume any responsibility for any disruption in the Giveaway, including, but not limited to, the failure or interruption of any social media platform or any internet service provider. In the event there is a discrepancy or inconsistency between disclosures and other statements contained in any Giveaway materials and the terms and conditions of these Official Rules, these Official Rules shall prevail, govern, and control. In the event Sponsor is prevented from continuing with the Giveaway by any event beyond its control, including, but not limited to, fire, flood, epidemic, earthquake, explosion, labor dispute or strike, act of God or public enemy, communications or equipment failure, utility or service interruptions, riot or civil disturbance, terrorist threat or activity, war (declared or undeclared), interference with the Giveaway by any party, or any federal, state, or local government law, order, or regulation, order of any court or jurisdiction, or other cause not reasonably within Sponsor’s control (each, a “Force Majeure” event or occurrence), Sponsor shall have the right to modify, suspend or terminate the Giveaway or prize. Sponsor additionally reserves the right, in its sole and absolute discretion to modify, suspend or terminate the Giveaway should causes beyond Sponsor’s control corrupt or interfere with the administration, integrity, operation, security or proper play of the Giveaway.

10. Conduct

The Giveaway Parties are not responsible for the actions of entrants in connection with the Giveaway, including entrants’ attempts to circumvent the Official Rules or otherwise interfere with the administration, security, fairness, integrity or proper conduct of the Giveaway. The Giveaway Parties reserve the right, at their sole discretion, to disqualify (or terminate the prize of) any individual who is found to be, or suspected of, acting in any manner deemed by the Giveaway Parties to be in violation of the Official Rules, or to be unsportsmanlike or disruptive, or with intent to annoy, abuse, threaten or harass any other person, or to be tampering with the entry process or the operation of the Giveaway, and void all associated entries and/or registrations. CAUTION: ANY ATTEMPT BY A USER, YOU OR ANY OTHER INDIVIDUAL TO DAMAGE OR UNDERMINE THE LEGITIMATE OPERATION OF THE GIVEAWAY IS A VIOLATION OF CRIMINAL AND CIVIL LAWS, AND SHOULD SUCH AN ATTEMPT BE MADE, THE GIVEAWAY PARTIES RESERVE THE RIGHT TO SEEK DAMAGES AND OTHER REMEDIES (INCLUDING ATTORNEYS’ FEES) FROM ANY SUCH PERSON TO THE FULLEST EXTENT PERMITTED BY LAW.

11. Waivers and Disclaimers

The Giveaway Parties assume no responsibility or liability for: (a) lost, late, stolen, undelivered, inaccurate, incomplete, delayed, misdirected, damaged or garbled entries, URLs, or emails; (b) any incorrect or inaccurate entry information, or for any faulty or failed electronic data transmissions; (c) any unauthorized access to, or theft, destruction or alteration of entries or registrations at any point in the operation of this Giveaway; (d) any technical malfunction, failure, error, omission, interruption, deletion, defect, delay in operation or communications line failure, regardless of cause, with regard to any equipment, systems, networks, lines, cable, satellites, servers, computers or providers utilized in any aspect of the operation of the Giveaway; (e) inaccessibility or unavailability of the Internet or Instagram, TikTok, X, or any combination thereof or for computer hardware or software malfunctions, failures or difficulties, or other errors or difficulties of any kind whether human, mechanical, electronic, computer, network, typographical, printing or otherwise relating to or in connection with the Giveaway, including, without limitation, errors or difficulties which may occur in connection with the administration of the Giveaway, the processing of entries, social networking posts, or registrations, the announcement of the prizes, or in any other Giveaway-related materials; or (f) any injury or damage to entrants or to any other person's computer which may be related to or resulting from any attempt to participate in the Giveaway. If, for any reason, the Giveaway (or any part thereof) is not capable of running as planned for reasons which may include, without limitation, infection by computer virus, tampering, unauthorized intervention, fraud, technical failures, or any other causes which may corrupt or affect the administration, security, fairness, integrity or proper conduct of this Giveaway, then the Giveaway Parties reserve the right at their sole discretion to cancel, terminate, modify or suspend the Giveaway in whole or in part. If terminated, the Giveaway Parties will award the prizes in a random drawing from among all non-suspect, eligible entries received for the Giveaway up to the time of such action.

12. Releases

All entrants, as a condition of participation in this Giveaway, (a) release, discharge, indemnify and hold harmless the Giveaway Parties, Instagram, TikTok Pte. Ltd., X Corp., and each of their respective directors, officers, employees, agents, successors and assigns (collectively, “Released Parties”) from and against any and all liability, claims, costs (including attorneys’ fees), losses, damages, fines, or actions of any kind whatsoever for injuries, death, damages, or losses to persons or property which may be sustained, in whole or in part, directly or indirectly, in connection with: (i) participation in any aspect of the Giveaway (including travel to/from any Giveaway activity), (ii) the receipt, ownership, use or misuse of the prize awarded, including any travel associated with the prize, (iii) the Released Parties’ violation of rights of publicity or privacy, claims of defamation or portrayal in a false light or based on any claim of infringement of intellectual property; (iv) entrant’s registration material on any related website, or (v) any typographical, human or other error in the printing, offering, selection, operation or announcement of any Giveaway activity and/or prize; (b) under no circumstances will Entrant be permitted to obtain awards for, and Entrant hereby waives all rights to claim, punitive, incidental, consequential, or any other damages, other than for actual out-of-pocket expenses; (c) all causes of action arising out of or connected with this Giveaway, or any prize awarded, shall be resolved individually, without resort to any form of class action; and (d) any and all claims, judgments, and award shall be limited to actual out-of-pocket costs incurred, excluding attorneys’ fees and court costs.

13. Governing Law and Limitation of Liability

All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules or the rights and obligations of entrants, Sponsor or the Released Parties in connection with the Giveaway will be governed by and construed in accordance with the internal laws of the State of Texas, without giving effect to any choice of law or conflict of law rules or provisions that would cause the application of any other laws.

BY ENTERING THE GIVEAWAY, ENTRANT AGREES THAT TO THE EXTENT PERMITTED BY APPLICABLE LAW: (A) ANY AND ALL DISPUTES, CLAIMS AND CAUSES OF ACTION ARISING OUT OF OR CONNECTED WITH THE GIVEAWAY, OR ANY PRIZE AWARDED, WILL BE RESOLVED INDIVIDUALLY, WITHOUT RESORT TO ANY FORM OF CLASS ACTION; (B) ANY AND ALL CLAIMS, JUDGMENTS AND AWARDS WILL BE LIMITED TO ACTUAL THIRD-PARTY, OUT-OF-POCKET COSTS INCURRED (IF ANY) NOT TO EXCEED TEN DOLLARS ($10.00), BUT IN NO EVENT WILL ATTORNEYS’ FEES BE AWARDED OR RECOVERABLE; (C) UNDER NO CIRCUMSTANCES WILL ANY ENTRANT BE PERMITTED TO OBTAIN ANY AWARD FOR, AND ENTRANT HEREBY KNOWINGLY AND EXPRESSLY WAIVES ALL RIGHTS TO SEEK, PUNITIVE, INCIDENTAL, CONSEQUENTIAL OR SPECIAL DAMAGES, LOST PROFITS AND/OR ANY OTHER DAMAGES, OTHER THAN ACTUAL OUT OF POCKET EXPENSES NOT TO EXCEED TEN DOLLARS ($10.00), AND/OR ANY RIGHTS TO HAVE DAMAGES MULTIPLIED OR OTHERWISE INCREASED; AND (D) ENTRANTS’ REMEDIES ARE LIMITED TO A CLAIM FOR MONEY DAMAGES (IF ANY) AND ENTRANT IRREVOCABLY WAIVES ANY RIGHT TO SEEK INJUNCTIVE OR EQUITABLE RELIEF. SOME JURISDICTIONS DO NOT ALLOW THE LIMITATION OR EXCLUSION OF LIABILITY FOR INCIDENTAL, CONSEQUENTIAL, OR OTHER DAMAGES; AS A RESULT, THE ABOVE LIMITATIONS OR EXCLUSIONS MAY NOT APPLY TO YOU, AND THE FOREGOING PARAGRAPHS SHALL NOT APPLY TO A RESIDENT OF NEW JERSEY TO THE EXTENT DAMAGES TO SUCH NEW JERSEY RESIDENT ARE THE RESULT OF SPONSOR OR PROMOTION PARTIES’ NEGLIGENT, FRAUDULENT OR RECKLESS ACT(S) OR INTENTIONAL MISCONDUCT.

14. Dispute Resolution

The parties waive all rights to trial in any action or proceeding instituted in connection with these Official Rules, including, without limitation, the Giveaway. The parties each agree to finally settle all disputes only through arbitration; provided, however, the Sponsor shall be entitled to seek injunctive or equitable relief in the state and federal courts in the State of Texas, and any other court with jurisdiction over the parties. In arbitration, there is no judge or jury, and review is limited. The arbitrator’s decision and award is final and binding, with limited exceptions, and judgment on the award may be entered in any court with jurisdiction. The parties agree that, except as set forth above, any claim, suit, action or proceeding arising out of or relating to this Giveaway shall be resolved solely by binding arbitration before a sole arbitrator under the streamlined Arbitration Rules Procedures of JAMS Inc. (“JAMS”) or any successor to JAMS. In the event JAMS is unwilling or unable to set a hearing date within fourteen (14) days of the filing of a “Demand for Arbitration”, then either party can elect to have the arbitration administered by the American Arbitration Association (“AAA”) or any other mutually agreeable arbitration administration service. If an in-person hearing is required, then it will take place in the State of Texas. The federal or state law that applies to these Official Rules will also apply during the arbitration. Disputes will be arbitrated only on an individual basis and will not be consolidated with any other proceedings that involve any claims or controversy of another party, including any class actions; provided, however, if for any reason any court or arbitrator holds that this restriction is unconscionable or unenforceable, then the agreement to arbitrate doesn’t apply and the dispute must be brought in a court of competent jurisdiction in the State of Texas. Sponsor agrees to pay the administrative and arbitrator’s fees in order to conduct the arbitration (but specifically excluding any travel or other costs of entrant to attend the arbitration hearing). Either party may, notwithstanding this provision, bring qualifying claims in small claims court. This Giveaway is offered only in the United States and is governed by the laws of the state of Texas, and all claims must be resolved in the federal or state courts located in Collin or Dallas counties, Texas. THE ARBITRATION OF DISPUTES PURSUANT TO THIS PARAGRAPH SHALL BE IN THE ENTRANT’S INDIVIDUAL CAPACITY, AND NOT AS A PLAINTIFF OR CLASS MEMBER IN ANY PURPORTED CLASS OR REPRESENTATIVE PROCEEDING. THE ARBITRATOR MAY NOT CONSOLIDATE OR JOIN THE CLAIMS OF OTHER PERSONS OR PARTIES WHO MAY BE SIMILARLY SITUATED. DO NOT ENTER THIS GIVEAWAY IF YOU DO NOT AGREE TO HAVE ANY CLAIM OR CONTROVERSY ARBITRATED IN ACCORDANCE WITH THESE OFFICIAL RULES.

15. Entry Information and Giveaway Communications

As a condition of entering the Giveaway, each entrant gives consent for Sponsor to obtain and deliver his or her name, address and other information to third parties for the purpose of administering this Giveaway and to comply with applicable laws, regulations and rules. Any information entrant provides to Sponsor may be used to communicate with entrant in relation to this Giveaway or on a Giveaway winner’s list. By participating in the Giveaway, entrant agrees to all of the terms and conditions of the Sponsor’s Privacy Policy, available in Exhibit A attached. In the event of any discrepancy between the Sponsor’s Privacy Policy and these Official Rules, these Official Rules shall control and govern.

16. Miscellaneous

Winner is solely responsible for taxes on the prize, if any. The ARV of the prize is based on available information provided to Sponsor. The invalidity or unenforceability of any provision of these Official Rules will not affect the validity or enforceability of any other provision. In the event that any provision of the Official Rules is determined to be invalid or otherwise unenforceable or illegal, the other provisions will remain in effect and will be construed in accordance with their terms as if the invalid or illegal provision were not contained herein. Sponsor’s failure to enforce any term of these Official Rules will not constitute a waiver of that provision. Entrants agree to waive any rights to claim ambiguity of these Official Rules. Headings are solely for convenience of reference and will not be deemed to affect in any manner the meaning or intent of the documents or any provision hereof. In the event there is a discrepancy or inconsistency between disclosures or other statements contained in any Giveaway-related materials, privacy policy or terms of use on any website, social media platform or application and/or the terms and conditions of the Official Rules, the Official Rules shall prevail, govern and control and the discrepancy will be resolved in Sponsor’s sole and absolute discretion.

17. Winners List

To receive a list of winners, send a #10 self-addressed, stamped envelope for receipt by September 18, 2026 to: Lay’s GO SOCCER Jersey Giveaway (12014) - Winners List Request, c/o Realtime Media, 2460 General Armistead Ave, STE 209, West Norriton, PA 19403. For questions on the Giveaway, please contact outreach@rtm.com.

18. Sponsor

Frito-Lay, Inc. 7701 Legacy Drive, Plano, TX 75024. Reference to third parties in connection with the prize and/or third-party websites or services are for reference and identification purposes only and not intended to suggest endorsement, sponsorship or affiliation with Sponsor or the Giveaway.

19. Administrator

Realtime Media LLC, 2460 General Armistead Ave, STE 209, West Norriton, PA 19403.

This Giveaway is in no way sponsored, endorsed, administered by, or associated with Instagram, TikTok, or X. You understand that you are providing your information to Sponsor and not solely to Instagram, TikTok, or X. Any questions, comments or complaints regarding this Giveaway shall be directed to Sponsor and not to Instagram, TikTok, or X.

Exhibit A – Sponsor’s Privacy Policy

Last Updated June 30, 2024

It is our aim through this PRIVACY NOTICE (“Notice”) to explain what information we collect about you and why we collect that information. We also want to make sure you understand how we use and share your information and the choices available to you. Our goal is to earn and keep your trust as you visit websites and applications about our products and brands.

This Notice describes how we treat personal information on websites (“sites”), mobile or social media applications (“apps”), and any other services where we include an authorized link or reference to this Notice (together, the “Services”). This Notice does not describe our practices on sites or apps where it is not referenced.

Your use of our apps and sites indicates you agree to our collection, use, and sharing of your information as set forth in this Notice.

What information do we collect?

We collect identifiers and contact information. For example, we may collect your name and street address if you register on our site or apps. We may also collect your phone number or email address. We also collect online identifiers. For example, if you engage with us through a social media site, we may collect your social media user identifier.

We collect payment information. If you make purchases with us, we (or our business partners who process payment cards for us) may collect your billing information. This includes your payment card number.

We collect information you submit or otherwise provide or authorize us to collect. We collect the information you post in a public space on our site. This includes comments and videos or photos. We also collect any other information you may provide to us or authorize us to collect. This may include information about your physical activities or your nutrition preferences.

We collect demographic information and information about your interests. We may collect information such as your gender and age, household or lifestyle information, and your zip code.

We collect internet and electronic network activity information, such as device and usage information. We may collect information about the browser you are using, and we may look at what site you came from, or what site you visit when you leave us. We may also collect information about your operating system, Internet Service Provider (ISP) information and IP addresses and other device identifiers, such as mobile device identifiers. In addition, we may collect information about your use of our Services, including through use of tracking technologies such as cookies, pixel tags, and similar technologies. For additional information, please visit our About Our Ads policy.

We collect geolocation information. Using technologies such as GPS or Wi-Fi, we may collect information about your location. For example, if you use our mobile apps, we may access your device’s location information to provide you location-enabled features.

We collect job application information, such as professional or employment-related information and education information. We collect information if you apply for a job with us. This information may include your education and work history, your skills, and qualifications for the position. We may ask about how you learned about the position. If applicable, we may ask about your driving record and your ability to perform the position. We may also collect the last four digits of your social security number and your nationality.

We collect information about third parties. From time to time, we may allow you to send an email or message to a friend through one of our sites or apps. If you choose to do this, we will need that person’s name and email address.

How do we collect information?

We collect information directly from you. We collect information from you when you:

Make a purchase with us.
Register on one of our sites or apps.
Join our loyalty programs.
Apply for a job.
Sign up for our email newsletters and other notifications.
Participate in promotions such as sweepstakes or contests.
Fill out a survey.
Contact us.
Physically visit one of our site locations.
Otherwise submit it to us.

We collect information from you passively. We use tracking tools like browser cookies and mobile device IDs. We do this on our websites, in emails that we send to you, and in media advertising. We collect information about usage and browser information over time. We may have third parties collect personal information this way. We also collect information about you from our mobile apps.

Third parties may also share information about you with us. For example, our business partners may give us information about you. We may receive information from companies who compile information about shoppers and their preferences. Social media platforms may also give us information about you, and we may get information about your interactions with our ads on third-party sites.

We may combine information from different sources

We may combine information. For example, we may combine information we have collected offline with information we collect online. We combine information we have collected across third-party sites, including social media sites. We combine information across devices such as computers and mobile devices. We may also combine information from third parties with information we already have.

How we may use the information we collect

We may use information to help us effectively provide you products and services. We use your information to respond to your questions or enable you to participate in our programs. This may include sweepstakes or contests. Another example is that we may use your information to process your registration with sites and apps. We may use your friends’ email addresses to send them information you requested we send them. We also use your information to process orders for you. We may also contact you if you have won a prize or promotion.

We may use information to improve our products and services. One of our goals is that you have a positive experience with our sites, apps, and products. Therefore, we may use your information to improve your experience with our sites, apps, and products. We might use your information to personalize your experience with us. We may use information you provide or that third-party partners give us to personalize your experience.

We may use information for security and safety purposes. We may use your information to help protect you, our sites and apps, our company, our customers, and our consumers.

We may use information for marketing purposes. For example, we might send you information about products, offers, features, or updates. We might also use your information to serve you ads about products and offers. Those ads may appear on third-party platforms which may include social media. These might be our own offers or products, or third-party offers or products we think you might find interesting. We may provide you with information through email or push notification.

We may use information to get feedback from you about how we’re doing and for other transactional purposes. We may contact you about this Notice or the Terms of Use posted to the sites or apps you are using. We may also communicate with you about a job application or your questions about our products or promotions.

We may use information as the law allows us or as we may notify you.

How we may share information we have collected

We may share information within our family of companies and brands. This includes current and future subsidiaries, affiliates, and joint venture partners. This also includes current brands and all future brands. See our website for a list of brands. We may also share information with third parties with which we have an ownership interest or commercial relationship, such as companies whose products we distribute.

We may share information with third-party vendors. We may share information with companies who serve as our vendors or third parties who perform services on our behalf. They may help us deliver products or services to you. For example, we may share information with companies who operate our sites and apps or who run our promotions.

We may share information with select business partners. For example, we may share information with joint promotion partners. If you register for a joint promotion, your information may be collected by both us and the third party. This might include retailers. Your information will be used by us as described in this Notice or by promotion partners as described in their policies.

We work with analytics and advertising partners. Our online Services may use analytics, advertising and other third-party content or functionality through which our partners may collect internet and electronic network activity information, such as device and usage information. For additional information, please visit our About Our Ads policy.

We will share information if we think we must in order to comply with the law or to protect our company. For example, we will share information to respond to a court order or subpoena. We may share information if a government agency or investigatory body requests it. This includes United States and non-United States law enforcement or regulatory authorities. We may also share information if we are investigating potential fraud.

We may share information with any successor to all or part of our business. For example, if part of our business is sold we may include your information as part of that transaction.

If there are additional reasons we may share information, we will describe those to you.

You have certain choices about how we use your information

You can opt out of email marketing. To stop receiving promotional emails from us, follow the instructions in any promotional email message you get from us. If you opt out of getting marketing email messages, you may continue to receive non-marketing email messages from us where permitted by law.

You can control cookies and tracking tools. To learn how to manage how we and our vendors use cookies and other tracking tools, and to read our About Our Ads policy.

Do-Not-Track Signals and Similar Mechanisms. Some web browsers transmit "do-not-track" signals to websites. Because the standards for these signals are still under development, we currently do not take action in response to these signals.

You can control tools on your mobile devices. For example, you can turn off the GPS locator or push notifications on your phone. To modify the push notifications you get from our app, you can alter your preferences in your profile.

You may have other choices under applicable state laws. Depending on where you live, you may have certain additional rights, as described below. We only honor these rights where required by law.

You may have a right to request to confirm whether or not we process your personal information as well as to access and receive a copy of the specific personal information we have collected about you in a portable format.

You may have a right to request deletion of your personal information.

You may have a right to request correction of any inaccurate personal information we hold about you.

You may have the right to opt out of the sale, sharing or targeted advertising of personal information to third parties.

In some circumstances, you may have the right to opt out of automated decision making and profiling, such as where it produces legal or other significant effects.

You may have the right to opt-out of the processing (or limit the use) of your sensitive personal information.

You have a right not to receive discriminatory treatment for exercising any of your rights described under this section.

These additional rights are subject to exceptions under applicable laws. For example, we may not be able to honor certain rights requests without taking reasonable steps to verify your identity. If you would like to exercise these rights under applicable state privacy laws, you or your authorized agent have two options for doing so:

Call Us: You may call us at our toll-free number, 1-833-548-0119; or

Submit Through Our Portal: You may submit your request through our secure web portal.

We may reasonably verify your request by asking you to provide information to confirm your identity. This information may vary depending on your relationship with us. If you are a consumer in a jurisdiction that recognizes the ability to use an authorized agent and wish to contact us through an authorized agent, we may request evidence that you have provided such agent with power of attorney or that the agent otherwise has valid written authority to submit requests to exercise rights on your behalf.

If you are in a jurisdiction that recognizes your ability to appeal a decision we have made in connection with your attempt to assert a right under applicable laws, you may submit a request to appeal through our secure web portal.

Please provide the state that you are writing from, accompanied with information you may have regarding the matter you are appealing. If your jurisdiction allows you to file a complaint with the state’s Attorney General’s Office regarding any concerns with the result of your appeal request, you may do so by using their online properties.

How we may sell or share your personal information

Residents of certain states may also have the right to opt-out of the sale of personal information and the sharing of personal information for targeted advertising. We do not sell your information for money, but our Services may use analytics and advertising technologies, including those provided by advertising partners that use your personal information to serve you targeted advertising that is based on your activity across our Services and third-party websites, apps and services.

We do not have actual knowledge that we sell or share the personal information of consumers under 16 years of age.

If you do not wish for us to sell or share your personal information for targeted advertising purposes, you can opt out by submitting your request through Your Privacy Choices.

Retention of personal information

We keep the categories of personal information described above for as long as is necessary for the purposes described in this Notice or otherwise authorized by law. This generally means holding the information for as long as one of the following apply:

Your personal information is reasonably necessary to manage our operations, to manage your relationship with us, or to satisfy another purpose for which we collected the information;
Your personal information is reasonably necessary to carry out a disclosed purpose that is reasonably compatible with the context in which the personal information was collected;
The information is reasonably required to protect or defend our rights or property (which will generally relate to applicable laws that limit actions in a particular case); or
We are otherwise required or permitted to keep your information by applicable laws or regulations.

Children's privacy

It is not our intention to collect personal information from children under age 13. If you are a parent or legal guardian and think that your child under 13 has given us information, you can contact us (1-800-433-2652, M-F 9:00am - 5:00pm EST) and we will take appropriate steps. You can also write to us at the address listed below. Please mark your inquiries “COPPA Information Request.” Parents, you can learn more about how to protect children’s privacy online.

Biometric data

We may collect Biometric Data. We may collect, store, and use biometric data from employees, consumers, or other individuals during the course of conducting our operations and providing products or services. We will obtain written consent to collect, store, and use any biometric data, as required by law.

What is biometric data? Biometric data means data that consists of, or is derived from, biological information or physical characteristics unique to an individual that can be used to identify that individual (such as a fingerprint, handprint, retina or iris scan, voiceprint, or facial geometry scan).

Do we share biometric data? We will not disclose or disseminate your biometric data to any third party unless it provides you notice and obtains your written consent to such disclosure or dissemination, or as required by law.

How long do we keep biometric data? Unless otherwise required by an order from a court of competent jurisdiction or applicable law, we will permanently destroy biometric data when the first of the following happens: (1) Our initial reason for collecting the biometric data is satisfied; or (2) within two years of an individual’s last interaction with us.

How do we protect and store biometric data? We shall use a reasonable standard of care to store, transmit and protect from disclosure any biometric data collected from you.

Security measures

We use various technical and organizational measures and mechanisms to secure our websites and apps. You should understand that no data storage system or transmission of data over the Internet or any other public network can be guaranteed to be perfectly secure.

Our services are intended for a United States audience

If you are outside of the United States, please visit the site designated for you. If you live outside of the United States and choose to use this site or app, you understand that it is at your own risk. You also understand that your information will be sent to and stored in the United States. The United States may not afford the same level of protection as laws in your own country.

We may link to other sites or apps or have third-party services and tools on our platform we don't control

We may link to or allow you to access the Services from third-party websites or platforms. Our sites and apps may also include third-party content that collects information. Third-party content may include tools like cookies and tracking technologies. These third parties may use your information for their own purposes. This may include behavioral advertising and analytic purposes. We do not control these third parties or their use of these technologies, so please read their privacy policies carefully.

We may update this notice

From time to time, we may change this Notice. When we do, we will notify you of any material changes as required by law. This may include posting an updated copy here and updating the “Last Updated” date. Please check this Notice periodically for updates.

California specific notices

California “Shine the Light” Law

If you reside in California, you have the right to ask us one time per year for information about our disclosure, if any, of personal information to third parties for their direct marketing purposes in the preceding calendar year. To make a request, please contact us (1-800-433-2652, M-F 9:00am - 5:00pm EST) or write to us at the address listed below. Indicate in your letter that you are a California resident making a “Shine the Light” inquiry. We reserve our right not to respond to requests submitted other than by the means specified in this section, if the request is not labeled or sent properly, or if the request does not have complete information.

California Consumer Privacy Act (“CCPA”)

We have explained our privacy practices in full in the other sections of this Notice. In this section, we provide a list of categories of personal information, as set forth in the CCPA, that have been collected, disclosed for business purposes, shared for cross-context behavioral advertising, or sold for commercial purposes during the preceding 12 months, as well as certain other supplemental information. Some of these categories of personal information that we collect may include information that is considered sensitive under the CCPA.

Please see the other sections of this Notice for additional information about our practices and your rights. The personal information we collect about you may include information within the below noted categories of data. While the categories are as defined under California law, the disclosures below also apply to residents of other states as well.

Category of Personal Information

Explanation

Identifiers, such as your name, street address, phone number, IP address, or email address

We may use this information to respond to your questions, to enable you to participate in our programs (including sweepstakes or contests), to process your registration with sites and apps, and for other business purposes.

Commercial information, such as a record of your purchases

We may use your information to provide you with products, to identify other products and offers that may be relevant to you, and for other business purposes.

Biometric information, such as voice recordings, images, and information about your physical activities that you provide

We use this information to provide you products and the Services and for our other business purposes, such as when we capture voice recordings as part of our customer support. For more information, please see our biometric data section in this Notice, which includes additional descriptions of how we use, protect, and store biometric data.

Internet and electronic network activity information, such as information about your interactions with our Services

We may use this information to improve our Services, to better understand the visitors who come to our Services and what content is of interest to them, and for other business purposes.

Precise geolocation information, using technologies such as GPS or Wi-Fi

We may use this information to improve the quality, security, and relevance of our Services to our visitors and for other business purposes.

Other electronic information, including information you post in a public space on our site (such as videos or photos)

We may use this information to provide the services you ask for on our Services, as part of sweepstakes or other competitions, and for other business purposes.

Inferences about you

We may use this information to personalize your experience with us, and for other business purposes.

Characteristics of protected classifications under applicable state or federal law, such as your gender

We may use this information for our equal employment opportunity program, and for other business purposes.

View our statistics on CCPA requests.

As discussed in the other sections of this Notice, we collect these categories of information from you, through our interactions with you and others, and from third-parties, and we disclose these categories of personal information within our family of companies and brands, to business partners and third-party vendors that provide us hosting, advertising, and other services, to advertising and analytics partners, and as needed to comply with legal process.

Your personal information may also be disclosed to third-parties with whom you interact and third parties that you direct us to disclose your information to through our Services. We may also disclose personal information with third-parties in various additional ways, as described elsewhere in this Notice.

In California, you may have certain additional rights under applicable law, in addition to your rights to access, correct, and delete your personal information as described above. In California, you also may have:

The right to request other information about our data processing practices, including the categories of personal information that have been collected about you; the categories of sources from which personal information are collected; our business or commercial purpose for collecting, using, disclosing, selling or sharing personal information; the categories of third parties with whom we disclose, sell or share personal information; and the categories of personal information we have disclosed, sold or shared about you for a business purpose.

The right to direct us to limit the use and disclosure of your sensitive personal information to certain uses and disclosures, such as those that are reasonably necessary to provide our goods and services or as needed to ensure security and integrity, to prevent fraud or illegal activity, or for physical safety.

If you would like to exercise these rights under applicable state privacy laws, you or your authorized agent have two options for doing so:

Call us: You may call us at our toll-free number, 1-833-548-0119; or

Submit through our portal: You may submit your request through our secure web portal.

Sale or Sharing. Over the past 12 months, we have worked with advertising partners who assist us with our targeted advertising activities, who may have had access to identifiers, Internet and other electronic network activity information, geolocation data, and other personal information.

To the extent we collect precise geolocation information for purposes of performing a Service you have requested, we may be deemed to be collecting data that is “sensitive” under California law. Our use of this data for performing a Service you have requested is consistent with the permitted business purposes in California Civil Code § 1798.100 et seq. and implementing regulations.

If you do not wish for us to sell or share your personal information for targeted advertising purposes, you can opt out by submitting your request through Your Privacy Choices.

Financial Incentives

We offer Tasty Rewards, a rewards program that provides benefits such as rewards points and discounts to those who opt in by choosing to participate, and other similar promotional programs. Participation in these programs may require you to provide some personal information, such as name, date of birth, address, telephone number, and email address, which we use to operate the program, including to send you offers and discounts, and for the other purposes described in this Notice. Additional information is available at TastyRewards.com. For the full terms and conditions, please review the terms and conditions for the applicable program.

The incentives associated with Tasty Rewards and similar programs are designed to reward loyal customers based on the volume of products they purchase from us rather than the value of your personal information. Based on our reasonable and good faith estimate, we receive value from Tasty Rewards in increased loyalty and purchases.

You have the right to withdraw from the financial incentive at any time by canceling your participation in Tasty Rewards or similar programs by contacting us as indicated below.

Feel free to contact us if you have more questions

If you have questions about this Notice or our data practices, you can write to us or call us at:

Frito-Lay, Inc.

Attn: Consumer Relations

700 Anderson Hill Road

Purchase, NY 10577

1-800-433-2652 (M-F 9:00am - 5:00pm EST)